A fellow at the Centre for Democratic Development (CDD-Ghana), Dr John Osae-Kwapong has praised IMANI Africa for its continued refinement of the methodology behind its Pulse Report.
His comment come after IMANI Africa issued a series of recommendations to President John Dramani Mahama’s administration following an assessment of its first six months in office.
The analysis, titled “The Public Understanding and Literacy for Sentiment and Election Analysis (PULSE),” examined public sentiment and policy perceptions between January and June 2025.
Speaking on the JoyNews AM Show on Wednesday, September 17, Dr Osae-Kwapong noted that IMANI’s consistent work in monitoring social media conversations has resulted in significant methodological improvements.
“IMANI has been doing this for some time now, tracking these sentiments using comments that individuals share on various social media handles,” he said.
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“So, I think the more they’ve done it, the more they’ve improved on the methodological approach in capturing these sentiments.”
He acknowledged the inherent challenges in interpreting qualitative data from public platforms, particularly the element of subjectivity involved.
However, he was confident that the think tank had handled the process with care.
“Of course, there is a certain element of subjectivity in making sense of these kinds of qualitative information that you gather in the public domain. But overall, I would vouch for IMANI,” he stated.
Dr Osae-Kwapong highlighted IMANI’s longstanding track record of quality work, expressing confidence in the credibility of their latest findings.
“Knowing the quality of the work that they have done over the years, this is work that I would vouch was approached with care and rigour in terms of their methodological approach,” he noted.