Ottobi Entertainment, through its PlugHer Initiative, has rolled out a series of activities to mark International Girl Child Day and Pink October.
Emefa Deka, Project Lead for the PlugHer Initiative, expressed her excitement about the collaboration, saying: “This campaign is about shining a light on women who are making a difference while also demystifying breast cancer and killing the fear that surrounds it. We are happy to partner with YFM to celebrate the Girl Child and empower women with hope and knowledge.”
The initiative is also about advocacy, storytelling and making a real impact in communities. By leveraging YFM’s reach, the company hopes to amplify women’s voices and inspire young people across Ghana to dream boldly while taking breast health seriously.
Together, Ottobi Entertainment is say is committed to celebrating the brilliance of women while raising critical awareness about breast cancer, with the reminder that early detection saves lives.
About PlugHer Initiative
The PlugHer Initiative, powered by Ottobi Entertainment, is a platform dedicated to celebrating women, amplifying conversations on issues that matter, and building impactful projects that empower society and shape culture.