Manchester United’s training ground has become the stage for a dramatic new chapter under head coach Ruben Amorim, and it’s one that’s already sending shockwaves through the Premier League.
The Portuguese tactician, who took the reins at Old Trafford in November 2024 following a turbulent spell under Erik ten Hag, has unveiled a bold strategy that blends psychological warfare with cutting-edge technology. His latest move? Threatening to showcase training footage of underperforming players “in front of everybody” if they don’t meet his exacting standards.
“If you don’t train in the right way, I have footage to show you. And I will show you in front of everybody”—is a stark departure from the diplomatic tones often associated with modern football management. But for Amorim, it’s a calculated gamble to raise the bar at a club hungry for redemption.