King Promise keeps Ghana’s flag high after TGMA Artiste of the Year win

King Promise keeps Ghana’s flag high after TGMA Artiste of the Year win

Since he was named Artiste of the Year at the TGMA in May 2025, King Promise has continued to push Ghanaian music across the world, releasing strong records, securing major collaborations, entering new markets, and giving fans more reason to believe he deserved the top award.

His management says the artiste keeps rising each day and has not relaxed for a moment. They say the highlights below show why he remains one of Ghana’s hardest working musicians in 2025.

North American Tour

Ahead of the TGMA, King Promise embarked on his True To Self USA Tour in the first quarter of 2025. He opened in Washington, D.C. on 27 March 2025, with stops in New York, Boston, Chicago, Dallas, Houston and Los Angeles. Packed venues and energetic crowds showed his steady transition from a continental star to a global act.

Collaboration with Mr Eazi

In September 2025, he dropped the anthem See What We’ve Done with Afropop artiste Mr Eazi, produced by Gideonite and GuiltyBeatz. The song celebrates resilience, joy and triumph, and has pulled over 2.3 million YouTube views, 2.6 million Spotify streams and 1.5 million Apple Music streams, further strengthening King Promise’s global digital footprint.

Return to Asia Tour

After a successful tour in 2024, he returned to Thailand in September 2025 to reconnect with Asian fans, showing his sustained interest in expanding his reach in that region.

Paris Fashion Week and Bad Habits Video Shoot

As fashion remains a central part of his brand, King Promise attended Paris Fashion Week, linking up with creatives across music and fashion. While in Europe, he shot the official video for Bad Habits featuring Davido in Paris and filmed more content at Chelsea’s Stamford Bridge in London in November 2025.

Collaboration with Chelsea Football Club

A committed Chelsea supporter who prioritises fitness and wellness, King Promise worked with the club by spending time at Stamford Bridge and creating content tied to his new release. Inspired by legends such as Michael Essien, the material was shared on Chelsea’s official platforms and highlights his cultural value beyond music.

His management further indicates that with another major collaboration with Davido on the way, King Promise continues to use every opportunity to project Ghanaian music globally, even after winning the TGMA Artiste of the Year award.

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